Behind The RTD Coffee Can’s Video Campaign

Hey there, coffee enthusiasts and creative aficionados!

Supercool Studio Bali had a blast collaborating with Baked Indonesia on their ready-to-drink coffee cans campaign. And let us tell you, it was one heck of a caffeinated adventure!

Our director Cyril Saulnier, along with the brilliant Baked team, crafted a visual masterpiece as delightful as your morning brew. Behind the lens, Antoine and Rizky Putra captured every moment with flair, and our producer Amy kept everything running smoothly.

We kicked off with a heartwarming breakfast scene at Balquisse Heritage Hotel, showcasing the sun-kissed smiles of friends and family gathered around the table, fueled by laughter and, of course, a steaming cup of Baked's finest. Then, we shifted to a tailor's workshop, where caffeine-powered focus took center stage. The grand finale at The Basket Court Discovery Shopping Mall in Kuta was an energetic spectacle, highlighting Baked's coffee in action.

Baked isn't just about exceptional coffee; it's about elevating everyday moments. Whether at home, work, or the beach, Baked's got your perfect pick-me-up.

We’re grateful to be part of Baked's journey, blending creativity and passion in every frame. Here's to many more caffeinated adventures! Until next time, stay supercool!